Swipe &

Simplify your emails and responses by using easy-to-edit swipe copy


Email is an essential part of your blogging business, and it starts with your first email – the welcome sequence. 

If that isn’t tough enough, you need to send emails to network with other bloggers and collaborate with brands.

How do you know what to say?

What do you put in your emails so you sound like a professional (rather than someone who comes across as if they have been blogging for two days)?

The truth is that you aren’t sending emails or getting where you want to go because you don’t want to.  It’s because you don’t know what to say!

  • How should you respond to the request for collaboration?
  • What should you say to get that reporter to want to link to your article?
  • How do you approach a blogger you’ve never met to ask them for permission to use their image?

Wouldn’t it be nice if someone would tell you exactly what to say?

Whether you are a brand new blogger or have been doing it for years, it is important to know what to say and how to say it.

You want to send the right message every time you hit the send button.


"When I saw that Tracie had Swipe Files for Emails, I was thrilled! I immediately started using them.  

They are super easy to customize, and they save me a ton of time. Thank you!”

"I have no clue what to say when I send or respond to emails."

I get it. It's not easy.

  • You know you need a powerful welcome series but have no idea what to include.
  • You strive to get backlinks, but your HARO responses aren't getting any bites.
  • You have an offer from a brand to do a sponsored post but are unsure of the wording to use to ask them to pay.
  • You have an idea to collaborate with another blogger but are overwhelmed about how to start the conversation.

It isn't that you don't want to engage through email; you lack the confidence to know what to say and how to word it.

You need someone not only to tell you what to write but show you what to say.


Hi, there! I'm Tracie.

I’m the creator behind Swipe & Type. I’ve been in the blogging world since January 2009. I still remember creating my site that January evening. I sat down and Googled “how to start a blog.”

I sat down and started writing. And shortly after I began, I started sending emails.

It wasn't tough for me as I’ve always had a knack for words.  I figured out long ago how to type an email to make the reader take action.

I’ve crafted pitches and requests. I’ve also declined many offers. I even mastered the way to send those emails where you need to share your anger – but in a way that does not sound angry (all those years as a legal secretary paid off).

Countless bloggers have asked for my help in what to say in their emails. And every time I’d help, they asked me where to find more of my work. That’s why I am releasing my files of swipe copy you can use too!

Why? No blogger should struggle to learn how to blog.  Ever.

Imagine being able to:

  • Create a powerful welcome series that connects with your reader (and may even make you money).
  • Send the perfect HARO response and start getting quality backlinks.
  • Pitch blindly to brands about sponsored partnerships.
  • Respond to partnership requests and negotiate the rate you deserve.
  • Submit offers for guest posts that will get a response.

Swipe & Type is the copy you need to craft powerful, professional emails.



"These files were so easy to use! I literally had to open, copy and paste it into my email to send a professional email to my subscribers.

The welcome sequence and requests and responses copies are amazing and definitely an asset.

This is something every blogger needs in their toolbox for blogging!

What exactly is Swipe & Type?

It is a system of email copy that you can use to send emails and responses.

Copy, paste, and tweak, and you’ve got an instant response, welcome series, or sponsored post pitch.

How does it work?


Open the document, select and copy the text.


Open your sequence or email and paste the text.


Tweak the text to put the copy into your voice.


Hit the send button or save your sequence.

What is included?

  • Full 5-email welcome series copy (for single or double opt-ins, whether you have a freebie or not)
  • Copy to use to respond to that new HARO pitch to try to score a backlink
  • How to ask a blogger for permission to use their photo in your round-up post
  • Requesting an interview and featuring a person or product on your site
  • Pitching and responding to sponsored post offers to maximize your rate
  • Responding to and offering guest posting opportunities

All the copy is provided through Google Drive to allow for simple copy, paste, and editing, and you'll send emails like a pro!!!


Here's what others have to say:

"Tracie's email welcome series made the process of connecting my brand to my readers clear. I had to copy, paste, and make minor tweaks, and my welcome sequence was set up and ready to go!

Not only that, but the interview request module gave me a completely new angle on how to write affiliate content - I can't believe I never considered it before.  Thanks, Tracie, for another valuable course."

- Christine, JournalsPlannersBinders.com

"I avoided setting up email funnels for years because I was intimidated by it. It felt overwhelming to figure out what to write, when to send certain messages, and create that connection to my subscribers.

Tracie's "Swipe & Type" course makes it easy for even beginning bloggers to master their newsletters! She lays it out in a way that makes sense and is easy to digest, and on top of that, has created the framework for you for tons of different emails to your community. I'm so excited to be able to utilize this to grow my reach!"

Siobhan, Mimosas & Motherhood

"I have been blogging for almost 2 years now, and I have put off creating a welcome email series for far too long because it just felt so daunting and overwhelming!

Tracie’s “Swipe and Type” course is exactly what I was looking for. It gave me the simple framework I needed to create an effective and engaging series of emails while still allowing me to communicate in my own voice!"

Kim Shearer, That Minivan Life


How long do I have access to the files?
How does lifetime access sound? After purchasing your copy of the Swipe & Type, you will be directed to a page where you can instantly download and start using it.

What if I am unhappy with my purchase?
I don't want that! However, once you have them, it is a digital product you can use forever. For that reason alone, I do not offer refunds.

Can I literally copy, paste, and send?
Well, you could, but I would not recommend that. You need to use these files as the place to start. Edit and tweak to add your personal spin on them so they sound like they come from you – not me.

Will I get updates?
As new files are released, I'll send them to you -- at no additional charge. You buy once, and any time a new file is added, you can download and start using it.

In what format are the files?
The files are saved in Google Drive, and you will receive links to make copies to add to your drive. Then, you can copy, paste, edit, and send.

Create the perfect sequence and
respond to emails like a pro

You could pass on this offer and struggle to know what to say in your emails. Or, you can signup to send and respond to emails with confidence. 

What are you waiting for? Let’s rock your inbox!